Cai Kjaer is the Co-founder and CEO of SWOOP Analytics and is a subject matter expert on measuring collaboration and communication. SWOOP is a leading enterprise social network analytics platform that uses data from Microsoft 365 to help organizations and their people to become better communicators and collaborators. SWOOP has collaborated with leading universities such as Stanford, Sydney University and Griffith University to ensure that metrics are evidence-based and valid. SWOOP also publishes the world’s largest independent benchmarking reports for SharePoint Intranets and Viva Engage which provides for a very deep understanding of what ‘normal’ and what ‘good’ looks like. Before founding SWOOP Analytics, Cai was the co-founder and partner in Optimice which was an Australian consultancy specializing in social/organizational network analysis and helped dozens of organizations improve internal collaboration by analyzing collaboration flows. Cai also previously had various internal and external consulting roles in Scandinavia and Australia at global IT outsourcing company CSC specializing in Knowledge Management, Communities of Practice, Intranets and Portals.